| Definition: |
|
| |
|
| To
bring to market |
Packaged for
sale, delivered
via distribution
channels or
licensed. Ready
for sale |
| A
customer accepted
product |
Market research
proves need.
Advertisement
creates awareness
& desire
to won product |
 |
 |
|
| From
initial concept |
Patent searched,
market researched,
matrix tested
*
* See New Product
Matrix©
enclosed |
| |
|
| To
design |
Specs, sketches,
designs, prototypes,
design review,
regulatory news,
tests, IP filing,
DFM |
| |
|
| Through
manufacturing |
Assembly,
test, docs,
package, shipping,
customer service
|
| |
|
| At
a pre determined |
Written business
plan, business
model w/5yr.est,
financial's.
Marketing, financing,
manufacturing
& distribution
plans set. Bankable
management team
on board. |
| |
|
| Cost |
Total estimated
startup to break
even expense. |
| |
|
| Budget |
Amount of
money to be
raised, dedicated
and source defined
|
| |
|
| And
Schedule |
Company/ product
development
plan & milestone
timeline.
Sales projections
with 12 - 18
month 10 x RIO
preferred! Exit
strategy decided. |
|
|
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